Finance and Economics IT Management & Business Others Marketing and PR
March 15, 2019
Market Research Analyst III
This is an opportunity to join an exciting and dynamic company who are the forefront of pharmaceutical sciences, and a market leader in their field. In this role you are responsible, together with a team of specialists, for day-to-day administration, end user support, system configuration, workflow management, disaster recovery, and general system availability as well as user adaption of CRM and SFMC. You will be working closely with the Salesforces and Marketing Teams, to drive the implementation, management, and ongoing administration of the Veeva CRM system in combination with the Salesforce Marketing Cloud. In the cluster countries (Netherlands, Belgium, Luxembourg, Sweden, Denmark, Norway & Finland) you will collaborate with management and Salesforce to track, manage and report on usage, to provide first line managers with insights on opportunities for improvements, to drive Sales Force Effectiveness. Developing and maintaining report and analyses, using Myinsights and Excel, will also be part of your responsibility. In this exciting role, you will be working to help enhance insights in order to develop a 360 view of our customer.
Support the setup and launch of the Sales Force Marketing Cloud in combination with management, and ongoing administration of the VEEVA CRM system across the cluster markets.
Administration and manage CRM and Sales Force Marketing Cloud date
Initiate activities to improve adoption and usage level of CRM/SFMC
Develop appropriate processes for management of Closed Loop Marketing content and play a leading role in supporting and training the business on optimal utilization of these new channels
Track, manage and report on usage to provide for line managers with insights on opportunities for improvement to drive Sales Force Effectiveness improvements
Deliver training to various business functions as needed to ensure optimal usage
Fluency in English and Dutch is required;
Experience with Veeva and SalesForce Marketing Cloud in an administrative role;
Previous experience in sales or marketing roles will be an added advantage;